SEO Account Manager with German

The German SEO Account Manager is responsible for the development and implementation of Natural Search Engine Visibility projects on behalf of clients, primarily in the German and Austrian markets. Strong English and German written and spoken language skills are essential.

Job overview

This role combines technical expertise in website development and coding with a thorough understanding of search engine algorithms and the technical developments within the Search Engine Marketplace. This includes auditing sites of potential clients for new business pitches and building proposals in response to client briefs.

The SEO Account Manager is responsible for keeping clients informed with any new developments in this area, as well as working as closely with the STEAK Natural Search Consultants and clients' web development and IT teams to ensure the natural search strategy agreed is implemented correctly. Natural Search specialists report to an Account Director and work within a client team, and work in close-operation with the Head of SEO.

What we'll want you to do

• Help the Natural Search Consultants build and maintain strong working relationships with clients
• Be an effective and confident communicator clients on all levels (written and oral)
• Ability to provide a clear strategic business plan detailing delivery of KPIs
• Analyse latest changes in search engine algorithms and industry developments
• Act as a professional representative of the company at external events
• Explain in detail technical ideas to clients and those with non-technical roles 

 Team responsibilities 

• Ability to share best practice findings so all team can work in the most efficient and effective manner
• Delegation of jobs and project manage to ensure all deadlines are met
• Communication to all team members and proactive working on any project that might need extra attention
• Development of team members knowledge and experience including in house training
• Managing ongoing project work within the team

Integration 

• Provide a clear understanding of how search fits into the client's overall marketing mix & the relationships between each channel
• Production of detailed plans integrating search with other marketing activities
• Working with search providers and other agencies to help produce clear strategies and campaigns
• The ability to co ordinate clients and external agencies where necessary
• Proven ability to plan, create and deliver presentations to senior clients
• The ability to represent Steak in a multi-agency environment

Business development

• Assessment of the potential of a prospective client and the suitability for STEAK
• Understanding of RFIs & RFPs and the ability to construct responses of the highest level
• Audit sites of potential clients for new business pitches
• Provide technical knowledge for pitch presentation meeting the potential client's KPIs & priority areas

 Finance 

• Development of clear plans to increase client revenue and ROI
• A clear understanding of client & Steak accounting processes and the ability to complete accurate reconciliations
• The ability to work together with the accounts dept to resolve any issues that arise