Compare the market

comparethemarket.com was launched in 2006 as a motor insurance comparison site, offering customers a wide range of competitively priced insurance quotes instantly online, from over 400 insurance prices. It is now the most recognised insurance price comparison website in the UK.

As well as insurance, comparethemarket.com also offers comparisons on credit cards, loans, current accounts and savings accounts. Steak was appointed in the summer of 2010 to handle the company's natural search marketing.